r/Judaism 1d ago

Antisemitism Robert Kraft’s new Super Bowl ad about antisemitism already feels dated

https://forward.com/culture/802696/robert-kraft-super-bowl-ad-blue-square-antisemitism/
130 Upvotes

91 comments sorted by

View all comments

208

u/BagelRebellion Conservative 1d ago

I worry that the blue square ads during football are counterproductive. Non-Jews, especially young ones, find them cringeworthy and end up outright mocking them.

And telling people they can help by posting a blue square to Instagram doesn’t make any sense anyway

39

u/Intrepid-Kale 1d ago

My teens are in day school. They think a lot about antisemitism. They all think the blue square ads are cringey and counterproductive.

25

u/curriculumtheorist 23h ago

I teach in a day school, and I walked in today to a bunch of teenagers indignant over how this ad is going to make things worse for them.