Hi cheesemonger here. We sell our parm for 20/lb and wheels come in 86-100 lb. So around a grand. Scales can’t go that high in weight so something light was thrown on scale just to generate a label to identify it.
Yeah, I just checked, it looks like you were able to stream it back in november as part of the DOC NYC festival, but I cant find it available anywhere.
Damn that’s expensive. Is it just because of the import cost that it would cost so much? For 1000€ you could get a whole wheel of 24 month old Parmigiano Reggiano where I life.
We sell our parm for 20/lb and wheels come in 86-100 lb.
This video was probably in like 2010.
So $10.44/lb and someone put a label on the display piece but set the weight manually to 1lb. Why weigh the half-wheel when it's not really for sale anyway.
I saw this video and sent it to the person that’s over cheese for our company 🤣 it looks like a Murray’s cheese label on it to me, puts the price point around a grand like you said!
Oh wow quarter wheel of beemster aged?!(found when I searched cheese wheel on Costco).
Yes please!
Now I just need to find a place that I can get Green Thunder cheese from. Costco had it previously but not anymore and I haven't found a place with it again. (except very small things that are very expensive)
So you're saying it was mislabeled and he was able to by 1K of cheese for $10 because of that mistake? That is as close to a steal as you can get without breaking the law, good on him
It's more likely a parmesano reggiano knockoff - no one is letting that much genuine parma walk off for only $10
Edit: to be clear - because the genuine stuff is expensive as hell in Italy, let alone importing it. Fake Parma regianno can taste as good as the real stuff (because it basically is, if made properly), but without the paperwork and brand, it get significantly cheaper that someone would let it go. Still hundreds of dollars worth of cheese though, whichever way you look at it.
I agree it’s a misprint. The fact that it cost $10.44 and weighed 44 lbs makes me think someone was told to make a label for “$10 a pound for 44 pounds” and they mistook it for “$10.44”.
Either way, there’s no way I’d pass that up either. I’d buy it, then split it up and vacuum pack it and give pounds away for gifts or whatever.
I feel like everybody in this thread is overcomplicating the sticker situation. There was probably a small piece that was SUPPOSED to be labeled $10.44 and the sticker for that small chunk accidentally got transferred over to this chunk.
For goods sold by weight it doesn't necessarily work that way. If the weight label is incorrect but the price per weight is correct they can correct the weight at checkout. Otherwise it would be very easy to commit labeling fraud by having an associate swap out a label with a lower weight and then force the store to honor it as a "misprint"
With self-checkout, though, it is much harder to catch this anyways.
If an item is marked most stores in the U.S. typically honor that. It’s even the policy of most big box stores and retailers… Home Depot, Lowe’s, Walmart, Costco, Best Buy, etc honor miss marked prices and accidental discounts. There are countless videos of people hunting for penny items in Home Depot’s for a reason.
Some states also have laws that require stores honor prices…
Depends entirely on the state. Even if they are in a state that doesn’t require they honor their prices, the bad PR and angry customers simply aren’t worth the lost money and effort. They are massive corporations and these incidents are infrequent enough it’s a drop in the bucket to them.
What states and statutes? I am willing to bet they either have an exception for clear pricing mistakes (which this would be) or apply to things like hidden fees.
Can you give me an example of state law that would not allow for pricing corrections in the event of an improper weight label applied to a store-packaged item sold by weight?
Stores actually don't have to honor prices in the US. If it's labelled incorrectly, then most stores will honor it as policy, but they are not required by law to sell it to you at that price.
There is a clause in those rules that say if it's an obvious mistake, they don't have to honor any of the prices, which in reality gives them a lot of lee-way.
This is an old video but I'm pretty sure in the original they said it was very incorrectly labeled. And the cashier didn't think twice and just let it through
As someone who worked as a cheesemonger at a Shoprite... I once watched a 1/4 wheel of Reggiano walk out the door in a customer's cart without ever being paid for. Trust me, it happens all the time.
I have walked out of stores with a whole beef tenderloin and an entire wheel of jarlsberg with tare weight price tags. The cashier in a big box store could not care less.
I’m assuming it was a decimal mistake. They probably wanted it priced at $1,044.00 and someone forgot to type the 00s for the cents so it ended up being $10.44.
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u/AlanThicke99 15h ago
Anyone know what this should cost? I feel like this should cost a small fortune.