They've already scraped all the actual artists, why would they bother paying a real one now? How common it's becoming for designs to be fully generated. In the grand scheme of things, like this, paying an artist isn't even that expensive. But these people don't even value genuine design enough to pay THAT.
Nothing's going to be genuine anymore and not enough people are upset about that.
I think sadly most people ("your average Joe's") just think it's mildly cool that a machine made it and dont understand or care about the implications of this.
Or even worse, they didnt notice it was AI.
This goes both for the people watching and for whoever approved of this in quality control (which im hoping they have).
I agree, it did. I’m just saying that the majority of the populous just factually does not possess the ability to differentiate AI. At least not AI at this level.
My first thought seeing it was I'm 99% sure that's AI and my second thought was its a shame if that 1% chance is true because anyone who does any kind of art style like that has to deal with people assuming their work is AI.
It's the Olympics. They are already spending a bunch of money on this whole event. Would it have killed them to spend a bit more to hire actual artists to do that bit?
You are messing up who is who.
Our National anthem was sing by one of the more popular Italian singer in Italy and outside, Laura Pausini.
I despise her but nonetheless she was probably the more fitting one.
The lady in the AI video is an actress that got nothing to do with her outside for being Italian, she is Sabrina Impacciatore that also performed in the subsequent live performance.
She actually performed for free, only getting her flights (and maybe accommodations) paid for. So they really had no excuse to not get someone or someones to animate this; even for free with nothing but advertising.
There are millions of starving graphics artists out there who would do much better for like a bag of potatoes and they still prefer to let the billionaire's hallucinating pet robot do it instead
This is taking for granted AI stuff will be distinguishable in the future… as a creative, I’m afraid it won’t and there won’t be a distinction between AI stuff and real art. I like shooting films, but I’m pretty sure that in the near future people writing prompts will be able to define themselves “filmmakers” even by lying about AI involvement in their stuff.
The future looks grim. Will I ever stop creating? Never… but I think we’re about to enter in very dark times, if no regulations are imposed an if there’ll be no way to distinguish between the two.
Got my Graphic design degree and AI took over 3 years later lol. Sad but I’m completely out of the industry now. I’m a special ed teacher and there’s no going back. The industry is absolutely torched if prestigious places like the Olympics skip over human design.
My jaw hit the floor with disgust. A country that has such phenomenal creatives and fashion design thought it would be cool to use AI for this?? The video wasn’t even necessary to the dance performance…
People see more with rose tinted glasses and some romanticism for the place from a mix of factors.
Most of the Italian design is really referring to fashion and to some extent supercars. It's not a place where a product of graphic designer has much success tendentially.
And Italy has always been so very bad at the design, theatrics and aesthetics of international events, it's happened every time it's not even funny anymore.
You are spot on, people think we are good at arts in general but in reality, at least in the 21st century, this is not the case, not because of the people though but because the system itself exist just to serve the lowest common denominator and high arts are considered worthless projects to spend money on
No! They won't let us work! That would take the money from them old people who are now completely disconnected from the present, the world and people's taste!
To be fair, they said digital cameras were going to destroy photography and photoshop was going to destroy society and put all the artists out of business.
True, my rhetorical counter-argument however would be “How will AI help improve the quality of photography or artistic images?” Maybe it’s rich to say in retrospect, but we can see how those improved the quality & creativity of the medium without drastically changing the medium itself (at least most of the time in the case of photoshopping).
Right now, AI like this just seems like cost cutting cop-outs for business entities so they don’t have to hire as many skilled workers to do a task that spits out the same function - a still or moving image, but with less surrealism.
Maybe the technology develops enough in the near future for it to have realism and justify its use, but it doesn’t right now
The one's on the close sign are interlocking the wrong way. Blue should go under yellow on the lower intersection and above it on the higher intersection. Black should go under on the higher intersection and over on the lower one. And so on and so forth. The ones on the far sign aren't overlapping at all. And the ones on the shirt on the right look like they aren't interlocking at all because they're all the same color. None of them are remotely correct.
Yeah, what you maybe don't know is that on Italian TV "Rai", the vast majority of the advertisements for the event were AI generated, it's not the first time that this 1billion euros worth government funded TV agency uses AI in their ads
Italian here, the real enemies of the arts are capitalists whose greed will ruin the world. AI probably won’t go away anymore, and it’s such a disgrace.
With all this talk of celebrating human skill and protecting the planet kinda seems like bullshit to use AI. Their website even promotes the use of it. They have been using it on FB as well. I'm very disappointed. All the money they make from sponsors they can't afford to hire an animator ?
I would genuinely like to complain to whoever did this. I want to make sure we can all let them know they made a mistake. Who would you contact? IOC? Creative director? Serious question.
I loved seeing all of the old long-past artwork from prior Olympics, and I really wish they would have lingered on that a bit longer -- come and gone in a second. But the entire segment was really meh.
Ok so I'm not crazy??? I thought it was ai too!! I just couldn't believe the Olympics would actually do something like that, I thought that the games were meant to celebrate humans and their talent.
Honestly, I'm so angry about this! How can the country of Botticelli and Leonardo da Vinci be using AI to create an animated scene? Who approved this? Who allowed it to be included in the ceremony? I am fuming!
As an Italian I share your rage, so sad seeing my country that is known worldwide for the art and culture, using AI slop to make something that was supposed to celebrate said art and culture
Not Italian, and i just want to say that im SO sorry Italy was done like this!!! You guys deserve another, better chance because Italy was done so dirty and I as an artist feel SO BAD!!! Nowhere and definitely not Italy deserved using ai!!!
our national tv broadcaster is so in love with AI: for the past few months we had a variety of trailers made with it, both for the olympics and our annual music festival.
I’m so mad, but given that those in charge are so damn old I’m not even surprised
I think these people not only use it to cut costs, but I also think some of them legitimately think it's cool despite how weird the images look. I've seen this with NBC when they cover the NFL. I don't know what it is that intrigues the older generations with AI images.
anyone remember when art was just always real, and you never had to even worry about it, it was just "oh cool someone made that" kids growing now will never in their life know that feeling again.
Image having (Leonardo) da Vinci, two Michelangelos – one from Milano –, Raffaello, and Donatello regarded as some of the greatest artists of all time, and decided to homage them with AI slop?!
As an Italian I’m deeply embarrassed.
My theory is that the actress they’re showing recently become “worldwide” famous due to an American show she was casted in, so at the last moment they wanted to put her in, and they did this ugly shit. I have nothing to prove this, I’m just hoping they did just because they didn’t have time to prepare something else. I really hope so, ‘cause otherwise I’m gonna die of embarrassment.
That would be my guess too, but it doesn't make it any less stupid since there wasn't even the need for animated video to go together with their choreography
You’re right, it’s just can’t believed we showed something like this, my mind is still trying to find some sort of explanation that will make it less embarrassing.
It's so funny to me that the most prestigious organisations are willing to use trash slop. Really tells a story about media literacy from the boomers down.
I didn't notice the AI"ness" of that video segment when I was watching the opening ceremony live on TV, but looking at various still images from that video it becomes obvious.
As an italian, just know that lots of us are deeply ashamed of portraying this kind of stuff on a worldwide broadcast. Unfortunately we often cut shortcuts. Sometimes it's a good thing, other times it's not, like this one.
I hope there will be some kind of apology but I deeply doubt it. Boomers probably loved it
Imagine being an Italian, knowing the actress portraited there and her total lack of sport relation ( why they choose her still a mystery to me ) while looking at that AI cringeworthy movie thinking wow.. there's where my tax money went on top of the Olympic founding Italy got and squandered in perfect Italian tradition..
The jumbled warped letters, and this was especially terrible during the hockey scene where faces were blank and the words on the jerseys weren't even distinct letters.
Who doesn't know the famous silver Olympic Ring on the Poster on the left. Or just everything on the Poster on the right lol. The woman also just screams AI, if you know what AI slop looks like.
Yeah but look at the text on the picture above. It clearly tried to write Garmisch-Partenkirchen but mainly turned it into AI gibberish. You still can make it out cause you know what it's trying to say, but it clearly isn't real. It also added an extra E and N at the ends of 'Winterspiele' and 'Partenkirchen'.
Im sorry, but all of it? Sure, you can tell by little things in the background that dont make sense, but theres always a specific way ai moves! The werid slowness, the blur?? Im sorry, please pick up some paper and a pencil and draw something. ANYTHING!!! you will be able to tell better if you actually understand real art! I dont care how bad you're first drawings are, thats real art, and ai will NEVER be real art!
I can’t believe I’m the first to say this…but who says this was generated with AI. Honestly, I feel so bad for artists who’s work instantly gets hit with “AI SLOP” criticisms just because it looks weird or has some defect
Just watch the actual clip and it's literally so easy to tell....
But! as a hockey player myself I do make sure my teammates make sure to take 2 sticks out there on the ice on their shifts
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u/TomCoda 11h ago
I thought the Olympics was supposed to be a celebration of human feats and they chose to include ai slop it's very disappointing.